Meet The Founder
Our Story
Hasara Parfums
A Passion Turned Into Purpose
Some brands begin with market trends. HASARA Parfums began with a lifelong fascination.
Founded in August 2025 in Dhaka, Bangladesh, HASARA was established by Sardar Md Abid Hasan — a young entrepreneur whose passion for parfum started in childhood. Long before creating the brand, he was captivated by the way a scent could evoke memories, express personality, and inspire confidence.
What began as curiosity gradually evolved into a vision: to build a parfum house dedicated to quality, craftsmanship, and trust.
✦ The Meaning Behind The Name ✦
HASARA is not just a name — it is a tribute. Each letter carries the initials of those closest to the founder:
Sardar Md Khaled Bin Hasan — shared with the founder himself
Salma Kabir — his mother
Bushra Mehnaz — his younger sister
“A name born from love, built for legacy.”
From the very beginning, HASARA has focused on one simple principle: every customer deserves a parfum they can wear with confidence.
The brand carefully curates quality materials with an emphasis on performance, elegance, and consistency — because at HASARA, a parfum is more than a scent. It is an experience, a statement, and a memory.
2025
Founded
11
Parfums
40%
Concentration
8+
Hours Longevity